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5658 Miners Circle
Rocklin, CA, 95765
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Goal Smasher: Kristina

Jessica Palmer

We've all had those moments, when we feel ready for better. Often the beginning of the year is that moment for many of us. But what about when, let's say, it's March and the enthusiasm of early January feels like forever ago? When we don't feel like pushing through? Excited to share with you this glimpse into a strong amazing woman who pushed through to achieve a big time personal goal! Meet our friend and wedding planner extraordinaire, Kristina Foerster!



What made you start this journey?

It was a normal day, I had been working out regularly but not getting the results I wanted. I had just gotten married and life had settled. Everyone was telling me I was fine--and I wasn't fat-- but I thought I could be better. Even though I was working out, I wasn't being as consistent. My gym had a challenge and I decided to do it!


What made this time different from the other times you wanted to make a change?

I'd say 3 main things were different this time. I was...


Seeking advice and

Looking at the scale differently.


It wasn't just about the pounds anymore. This changed my perspective about what I should eat. Also this was something I was doing for ME. My hubby and family were happy with me as I was and loved me, which is great, but they don't live in my skin, I DO. Confidence in your own skin is what gets you through the day. I needed to make a change for ME.



My gym had a challenge. Weight loss wasn't the goal, but being committed to the routine even though the process isn't fast. So many days I felt like I was regressing. People want that one or two week fix. Really what makes the change is the momentum you build up to it. I didn't want to yo yo, I wanted to keep it off.


The first three months had the most moments of doubt and usually in the evening after my shower being so aware of my body. I wanted my body to change as fast as I imagine it would in my mind. You think, I'm working out 5 or 6 days a week why am I not there yet? It's hard to judge your own progress when you see ur body everyday. I had to tell myself to stop judging so harshly and push those thoughts out of my mind and focus on staying committed to the routine rather than examining my body.


It's hard when you compare yourself to others. If I looked at the person next to me on the treadmill and compared myself that would discourage me. So wherever you are today, that's your starting point. There's no point looking to the left or the right. All you can do is look in the mirror and say this is what I've got and I'm gonna work with it. You have to love who you are first when you start. You can still love yourself for who you are but push towards better.


While Kristina was dedicated to weight lifting and high intensity interval training, she says that food made the most difference.

Here's a peek into a typical day for her...

Wake up drink: ice water with apple cider vinegar--it wakes up my organs!

I make breakfast and eat it within 30 mins of waking up--1 egg, 2 whites, and turkey links Shake snack later that I made the night before

Coffee-- I love it! The biggest change is I drink it black, no sugar or cream, it's not dessert anymore!

Lunch salmon over a cup of greens

4 oz plain yogurt 15 almonds for another snack

Workout, either weights or interval training 3 days of each

Dinner with hubby is usually some chicken with a cup of veggies.


"The answer is consistency and commitment. True lifestyle change. Nothing long lasting comes easy." If you want to chat more with Kristina about her journey or about your upcoming wedding day--we mentioned she's an amazing wedding planner, yes?!--visit her site here.


And what better way to celebrate smashing your goals than to have a photoshoot (with a little hair and makeup of course!)! Love these pics by Dee and Kris Photography! Thanks for sharing your journey with us, Kristina

Wednesday Addams: Halloween DIY

Jessica Palmer

Ok folks...we have the perfect last minute easy-peasy costume for you!  




Wednesday requires 2 essential things: a white collar and double braids. Everything else is a little flexible!  




I’d like to think that black lipstick was a staple in her routine as she got older. We didn’t have the exact dress or even what we did was put the white collar shirt under a black thermal long sleeve shirt!  



Classic three strand braided pigtails of course. Loads of lashes and strong brows for a more glam look. Paired her top with a skirt and there you go!  





Be sure to wear your serious face like Alyssa did. Special thanks to Indulge Beauty Studio for these awesome pics!  

Vampy Vampire

Jessica Palmer

The ultimate Halloween icon: the vampire! So many possible directions you could take this one...but I think my favorite is to go full blown dramatic on the makeup then add the fangs and blood! 




So here’s a glance at each step I took to get my undead glam on... 




Clean bare face of course! I used Painterly paint pot by MAC as my eye base and worked from the purple and black shadows in the Tarteist Pro palette!  




Start with a wash of color over your lid, the brightest purples should go in your crease, smoke out the edges with the black and highlight your brow bone!  



The far right row in the palette is all shimmery shades—use your finger to color pack the shimmery purple onto the center of your lid for an extra pop! I always use a makeup wipe to clean up after and create a sharp line to guide my wings! Dior has an awesome liquid liner, the felt tip makes it goof proof!  Lashes are a must, try using the lash trios by Ardell! They’re like training wheels for lashes— so much easier to put on! 



Now that you’ve cleaned up the fallout from the smokey eye, even your skin tone with your favorite foundation! I used Face Atelier ultra foundation and concealed and highlighted with the NARS creamy concealer.  This bronzing and highlight palette was limited edition, but you can snag the shades individually from NARS as well. A nice sharp contour and highlight definitely adds that necessary severity to this look.





Loving this look so far! Smoke out under your lashes and add liner in your inner rim for extra drama. 





Blush by Cargo in Ibiza, strong brows with my new favorite brow pencil from’s called Precision Brow Pencil and the shade taupe works for just about everyone! NYX lip in Transylvania—how apropos! I set it with black eyeshadow for extra depth and hold.




There it is! Love! Of course I added fangs. I used the petite set from Scarecrow Vampire. The set comes with a kit to make custom molds but I opted to go the lazy route and use poligrip since I only was wearing them for a couple hours.  





Bonus step: Add a drip of fx blood in the corner of your mouth!  




Any outfit will do but I think all black is the way to go...leather, chockers, boots...the more badass the better! 





I’m not gonna lie, I kinda want to wear this look year round...fangs included!  




There you have it! You’re ready for your date with Dracula!  

Día de Muertos: A Celebration of Life

Jessica Palmer

Last year we did a Día de Muertos photoshoot in conjunction with the headpieces from Idolatry and loved it so much we decided to do it again this year! 




How gorgeous are our 3 Mexican models?! 




 We leveled up this year by having P&P Artist Gina Scheiber bring her amazing fx skills! We were in awe the whole time at the detail and vision she brought to the shoot.    




The Day of the Dead is such a special Mesoamerican celebration with roots in both indigenous traditions and Catholicism.  



The imagery of skeletons and skulls walks hand in hand with this holiday.


The painting of a calavera on the face or on sugar is a lovely way to acknowledge mortality, remember your ancestors, and celebrate life.




Our friend Valerie Tejeda at Heart Your Heritage made this awesome video about it—take a peek and learn some more about the holiday! 


Special thanks to Indulge Beauty Studio for these amazing photos!  



Witch: Halloween DIY

Jessica Palmer

Alongside the black cat, the witch is one of the easiest and best go-to’s for Halloween! It really only requires two things: black clothing and the classic pointy hat! Everything else is dependent on your imagination! 




And thanks to the Target dollar section, dressing up like a witch has never been easier! We snagged our hat for $3 and paired it with a favorite black maxi dress. Bonus points if you add striped tights! 




Another reason why I love this costume is because the makeup can be whatever you want! A smokey eye seemed like the obvious choice.




Build your smokey eye with black and then color pack some green shadow to the center of your lid for a witchy pop of color! I love keeping a colorful palette full of funky shades on hand for occasions like these. The morphe palette I used is sadly discontinued but they have lots of other colorful options and are super affordable! 




There you go! Super easy and super glam! Special thanks to Indulge Beauty Studio for taking these rad pics of the lovely Emma!